My name is Jaya Aiyar and I’m so excited that you’re here!
The idea behind Créatif was sparked when I was making a painting with my kids, for our friends’ new house. I realized that there was a dearth of art studios where kids and adults could experience art together. I envisioned a space that was not just clean, modern and inviting, but also an inspiring art destination for everyone.
Interestingly enough, I did not have a formal background in art – it was more a hobby, a passion. But I recognized the opportunity to create an experiential art studio brand that was appealing to families and art enthusiasts of all ages. Leaving my corporate job in 2016 to focus on refining the business model was the best decision I’ve made.
My vision for Créatif is to become a brand that redefines what an Art Studio is. By integrating Art with Technology, we have transformed the traditional art studio into an exciting and experiential community destination. I’m thrilled to see us becoming an integral part of our customer’s meaningful experiences, their artistic development and their cherished memories.
My vision for Créatif is to become a brand that redefines what an Art Studio is. By integrating Art with Technology, we have transformed the traditional art studio into an exciting and experiential community destination. I’m thrilled to see us becoming an integral part of our customer’s meaningful experiences, their artistic development and their cherished memories.
Coming from the technology industry and with two children of my own, I understood the need to incorporate technology into today’s art studio, making it more appealing and relevant.
We developed the proprietary Créatif ArtPad app that customers use at Creatif, for art instruction. I knew that we needed a solid operations support structure to manage multiple studio services efficiently, which led to the creation of our proprietary Créatif Studio Manager software.
I dedicated my time to conceptualize the design esthetics of the studio, and to find an appropriate location for our flagship studio. After months of planning, the first Créatif studio opened its doors in Pleasanton, California in August 2018. It’s been a huge hit since then.
An experience everyone’s talking about. Créatif is all about providing an experience that encourages imagination and creativity. And now, our goal is to expand our artistic enterprise with the help of motivated entrepreneurs like you who can open studio locations in new territories.
Join us as we help paint a brighter future for local families, for their surrounding communities, and for independent franchise owners!
— Jaya Aiyar and The Créatif Franchise Team.
A CREATIVE SPACE FOR ALL AGES
Créatif is an innovative business that combines fun, technology and imagination in a modern, family-friendly environment.
Your customers will choose from a variety of media:
- Canvas (with video tutorials!)
- Rock
- Wood
- Ceramic
- Pottery
You will guide them through the proprietary Créatif ArtPad app, set them up with supplies, and watch as their creativity takes flight. They won’t even realize they’re developing self-esteem, confidence and coordination — while they have fun!
HOW ARE WE DIFFERENT?
Imagine building your business, one inspired artiste at a time:
- An impressive, internationally renowned studio design
- A well-rounded concept available for Walk-ins, Painting Workshops, Art Explorer classes, Parties and Art Camps
- Reasonable, flexible hours of operation to enjoy work/life balance
- Use of proprietary Créatif ArtPad app for customers, and Créatif StudioManager technology platform to streamline operations
TECHNOLOGY IS PART OF OUR MODEL
…and part of your opportunity. With a strong background in technology and a passion for creativity (but no formal background in art or art instruction!), our founder Jaya Aiyar recognized there was a market opportunity to:
- Create a painting studio concept that connected technology and painting
- Create a unique business model that catered to people of all ages, welcomed artists of all skill levels, and allowed entrepreneurs to build an appealing, rewarding business!