JAYA AIYAR
FOUNDER/CEO
Jaya is an engineer with a passion for Art. She began exploring art with her mom at a young age but never received any formal art education. With a Bachelor’s in Engineering and Master’s in Project Management, Jaya gained knowledge in the fields of technology and business. Her love for Art along with her extensive work experience in technology, helped her envision Créatif’s unique concept. She supports franchisees through all the stages of setup and implementation.
When Jaya is not EXECUTing, she loves playing board games with her family, dancing and traveling.
SRIRAM DAYANANDAN
CTO
Sriram has over 20 years of experience in the hi-tech industry. With a Master’s degree in Computer Science, he built his technology expertise. He founded a wireless company in Silicon Valley and has been awarded over 30 technology patents. At Créatif, he has been the visionary and architect of all the proprietary software and apps. He guides franchisees through their technology setup and is responsible for technology training and development.
When Sriram is not TECHing, he loves to play guitar, take photo walks and bike with his kids.
RANDY BLUE
DIRECTOR OF FRANCHISE DEVELOPMENT
Randy has been in the franchise industry for 30 years and has spent the last 14 years handling franchise development (over 600+ franchise units awarded). What is most important to Randy, is the franchisee’s success, as he was a franchisee at one time too. His life is complete with his two children Brook (at University of TX), and Ryan (an architect traveling the world building skyscrapers).
When Randy is not FRANCHISing, he likes dabbling with computer software; watching and playing (or used to play) all sports, especially golf and college football (GO USC TROJANS!)
TAYLOR MURRAY
OPERATIONS TRAINING/SUPPORT
Taylor has been immersed in the hospitality industry since her youth with an unbridled love of creative arts and crafts. She enjoyed art summer camps as a child and loves DiY projects. She earned her Bachelors of Science in Hospitality and Tourism and graduated Cum Laude. At Créatif, Taylor manages daily studio operations and franchisee training and support.
When Taylor is not OPERATing, she loves camping, playing games, and spending time with her husband and loved ones.
LIZ T.
ARTIST TRAINING/SUPPORT
Liz is an artist and art teacher born and educated in Berkeley, CA. Liz is honored to be the first in her family to pursue art as a career while applying its healing qualities for community development. Liz has exhibited her artwork at community sites and businesses across the Bay Area. At Créatif, Liz assists in curriculum development and artist training.
When Liz is not PAINTing, she loves hiking, playing volleyball and being eco-friendly.
SIERRA WILLIAMSON
SOCIAL MEDIA TRAINING/SUPPORT
Sierra loves art and is a pour/fluid painting artist. She experiments with different art mediums and styles and finds art activities to be relaxing and rejuvenating. Sierra is pursuing a degree in business and esthetics. At Creatif, Sierra manages social media and teaches workshops and classes. She also assists franchisees with their social media strategy.
When Sierra is not POSTing, she enjoys nature, thrift shopping and photography.
MARCUS CLARKE
SEO EXPERT
Marcus has worked in the B2B and B2C SEO space for over a decade. He specializes in brand growth and building organic presence online by helping companies find their audience through transparent SEO methods, creating useful content and relationships that provide long term value. Marcus assists in Search Engine Optimization (SEO) and organic search visibility for the Créatif website.
When Marcus is not SEOing, he loves spending time with family, cycling and gaming.
A CREATIVE SPACE FOR ALL AGES
Créatif is an innovative business that combines fun, technology and imagination in a modern, family-friendly environment.
Your customers will choose from a variety of media:
- Canvas (with video tutorials!)
- Rock
- Wood
- Ceramic
- Pottery
You will guide them through the proprietary Créatif ArtPad app, set them up with supplies, and watch as their creativity takes flight. They won’t even realize they’re developing self-esteem, confidence and coordination — while they have fun!
HOW ARE WE DIFFERENT?
Imagine building your business, one inspired artiste at a time:
- An impressive, internationally renowned studio design
- A well-rounded concept available for Walk-ins, Painting Workshops, Art Explorer classes, Parties and Art Camps
- Reasonable, flexible hours of operation to enjoy work/life balance
- Use of proprietary Créatif ArtPad app for customers, and Créatif StudioManager technology platform to streamline operations
TECHNOLOGY IS PART OF OUR MODEL
…and part of your opportunity. With a strong background in technology and a passion for creativity (but no formal background in art or art instruction!), our founder Jaya Aiyar recognized there was a market opportunity to:
- Create a painting studio concept that connected technology and painting
- Create a unique business model that catered to people of all ages, welcomed artists of all skill levels, and allowed entrepreneurs to build an appealing, rewarding business!